May 13, 2020

What Niche Publishers Understand About Their Audiences Attention that Generalised Publications Don’t

What Niche Publishers Understand About Their Audiences Attention that Generalised Publications Don’t Niche Publications in Australia and Overseas are experiencing a renaissance in the Covid economy, and this article examines some of the reasons why. Click here to read more

May 13, 2020

Targeted Publications Like WellBeing Selling Better than Generalist Publications Year-on-Year

Targeted Publications Like WellBeing Selling Better than Generalist Publications Year-on-Year Stats from e-Commerce Giant I-subscribe show that niche B2C magazines with targeted audience are increasing their subscriptions year-on-year at a faster rate than many generalist mastheads. Click here to read more