The COVID-19 pandemic is fuelling a boom in the plant-based food industry and Australia has a role to play
It’s clear the plant-based food industry is booming. With an escalating shift towards healthier lifestyles, consumers are becoming increasingly aware of the nutritional benefits offered by plant-based foods. However, in times of crisis when most industries are slowing, the plant-based food industry is experiencing record growth and milestone launches as the pandemic continues to expose the links between meat and animal-borne viral illnesses, leading more consumers to rethink their diets.