Kitchens & Bathrooms Quarterly upgraded in COLES STORES- that’s 614 new outlets!
Kitchens & Bathrooms Quarterly has just been upgraded in Coles stores.
The new ranging adds a further 614 stores to the publication’s extensive distribution network.
“This additional reach allows us to be more suggestive in our approach to the consumer,” said publisher Janice Williams. “Everyone wants a new kitchen someday and by being in the face of shoppers, we are able to say ‘hey, here’s your plan for doing it today’.”
The Kitchens & Bathrooms Quarterly distribution network already includes an effective range of both traditional and non-traditional outlets, including:
- The App Store
- Amazon
- Bunnings
- Airport outlets
The company also uses digital marketing tactics to sell Kitchens & Bathrooms Quarterly directly to an audience of people with projects.
This news comes on the tail of a good year of readership figures for the publication, which, at 228,000 Average Issue Readership, towers over Belle, Real Living and Inside Out.
About Kitchens & Bathrooms Quarterly magazine
Kitchens & Bathrooms Quarterly has been available for 22 years and is part of a group that includes numerous special editions such as Kitchen Yearbook, Bathroom Yearbook and Luxury Kitchens & Bathrooms. The publication sits alongside the CompleteHome.com.au network, which provides a digital research service for people with projects. Kitchens & Bathrooms Quarterly is the leading publication in its sector.
About Universal Media Co
Universal Media Co is Australia’s largest niche publisher, specialising in helping marketers find targeted audiences via print and online media. Universal Media Co is an independently owned private company.
For further information, a review copy or an interview with publisher Janice Williams, please phone 02 9805 0399 or email jwilliams@umco.com.au
If you are a media agency or marketer seeking to reach this audience, please contact:
Scott Thomson, Sales Manager NSW (0411 424 335), Regan Hudson, Sales Manager Qld (0411 424 356), John Oliver, Sales Manager VIC & SA (0417 316 820), or Licia Salomone, Sales Manager WA (0412 080 600).