The Modern Case for Magazines

This USA study makes a strong case for magazines. 76% of U.S. adults read a magazine within the past six months. The average U.S. adult reads 6.1 magazine issues each month.  87% of magazine readers trust the content in print magazines. 34% of adults read a magazine on a mobile device in the past 30 days. The average mobile magazine reader spends nearly 50 minutes per month reading digital magazines. 68-93% of people under 50 years old in the UK read a magazine in the last 28 days. 37% of men and 30% of women prefer digital magazine subscriptions.75% of magazine readers actively notice ads while reading magazines. 62% of magazine readers in the U.S. take some form of action as a result of reading advertisements in magazines. 28% of millennials read print magazines weekly…

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